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William Poundstone

Fortune’s Formula

Monday, April 2, 2007

I am not even 100 pages into my latest William Poundstone book and I already know it’s going to be a favorite. Fortune’s Formula, The Untold Story of the Scientific Betting System That Beat the Casinos and Wall Street is the fourth Poundstone book I’ve read. The man is a genius of a writer. Labyrinths of Reason and Prisoner’s Dilemma have been in my personal top ten list for years and years and I urge people to read them every chance I get.

I have long been fascinated by the idea of “meaning” in communication. I’ve held the belief for as long as I can remember that the responsibility for communicating meaning is always placed on the person creating the message. If I am trying to tell you something, it is never your fault if you don’t understand. I just read a passage in Fortune’s Formula that really rocked me. It’s so good that I can’t help but quote it here:

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Game Theory

Wednesday, November 21, 2001

The airlines need to play an especially ruthless game of chicken with their customers since a seat on Flight 3206 from Miami to Chicago, unlike a washing machine, becomes worthless if it isn’t sold in time. So as every flight gets nearer, the airline is willing to accept less and less at the very time some of its passengers are willing to pay more and more. The infuriating rules about Saturday night stayovers and so on are a crude alternative to administering truth serum and asking, “So how much are you really willing to pay?”

This is an excerpt from Consuming Gets Complicated, a link I discovered on the consistently excellent blog Follow Me Here …. The essay makes a reference to how capitalism equates to a game of chicken between the consumer and the seller. A wealth of information on this type of situation, and how often it occurs in everyday life, can be found by reading Prisoner’s Dilemma by William Poundstone. It’s really a fascinating book and I highly recommend it.

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Present

Thursday, December 14, 2000

A few days ago I received my first Christmas present of the year! It came from an unlikely source, and it is certainly appreciated. It’s a book called Prisoner’s Dilemma by William Poundstone. The book is about game theory and its relevance to nuclear proliferation and the Cold War and it is excellent. I’ve read it several times (and am reading it again now) but didn’t have my own copy. I’ve bought the book at least five times, but I keep loaning it to people and have gone a year or so now without my own copy. My public thanks, Dan! I love books. Read ‘em constantly. Re-read ‘em all the time. A wonderful gift …

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